DeerValley Bath constantly pursues the balance between aesthetics and practicality in their bathroom and kitchen products. With their environmentally conscious mindset, they’re able to create appliances that are fashionable, ergonomic, and helpful in water conservation.
150%
Increase in their subscriber list
61%
Open Rate Across All Flows
6.61%
Placed Order Rate Across All Flows
Goals
WeLaunch Marketing was brought on by DeerValley Bath to fully manage their email marketing. They were at a point where their current team was in need of automating their emails and growing their subscriber list and sought an agency to handle these processes.
Strategies
Our plan for DeerValley involves a range of actions aimed at improving their engagement and conversion rates. This will include streamlining their existing processes to make sure they are as effective as possible, as well as developing new, automated processes that will enhance the customer experience and drive more sales. Additionally, we will be launching weekly campaigns that are designed to inform and engage their audience. To optimize our results, we will focus on increasing deliverability to take advantage of higher open rates, while also conducting A/B testing of email design and copy to identify the most effective messaging. Finally, we will prioritize growing their subscriber list by optimizing email capture popups, ensuring that we are always expanding our reach and potential customer base. By utilizing a data-driven approach, we are confident that we can continue to deliver exceptional outcomes for DeerValley.
Results
Over the past six months, we are proud to report that our collaborative efforts have yielded exceptional results for DeerValley. Specifically, we have achieved a remarkable 150% increase in their subscriber list, which is a testament to our success in expanding their reach and engaging new customers. Moreover, we have maintained a consistently impressive open rate of 61% across all flows, indicating that our messaging is resonating with their audience. Additionally, our consistent 9.25% click rate across all flows demonstrates that we are successfully driving engagement and prompting action from their customers. Finally, our consistent 6.61% placed order rate across all flows confirms that our strategy is effectively driving increased sales and revenue for our client. These outcomes are a reflection of our commitment to utilizing data-driven insights and innovative solutions to help our clients achieve their business objectives.
